Mission, Vision & Values

It is our vision, to bring the world’s best luxury brands to the Indian consumer while giving them a world class buying experience. We have only just begun living this dream. Our aim is to bring premium brands to the Indian public at the style and service that they are represented the world over.

At the AP Group we are committed to improving the quality of life of the communities we serve. We do this by striving for leadership and global competitiveness in the business sectors in which we operate.
Our practice of returning to society what we earn evokes trust among consumers, employees, shareholders and the community. We are committed to protecting this heritage of leadership with trust through the manner in which we conduct our business.

Our mission is to create an environment of affordable luxury retail in India by introducing the best of international fashion and luxury lifestyle brands.